Innoverce developed the Cyclaire® technology, products, brand and internet presence at www.cyclaire.com and licensed the technology to Beto (Taiwan), the world’s leading manufacturer of premium bike pumps. From the same patent Innoverce also developed the Cyclaire Inflator, for air-beds, beach balls and other low pressure inflatables.
Innoverce sold Cyclaire products using international distributors and wholesalers, plus direct to retailers and to consumers via trade shows, exhibitions and a full e-commerce website. Cyclaire products have won numerous awards and accolades, including:
- Top prize in the Spirit of Innovation Awards
- “Innovation of the Year” in Cycling Plus magazine
- Winner of £100,000 top prize in “The Big Idea”, on Sky TV
Innoverce divested Cyclaire Ltd to one of our customers in 2008.